ny_hearts: park slope press release

On April 19, I’m opening the second part of my neighborhood love stories. Below is the official press release for NY_Hearts: Park Slope. I’d love to see you there. And if you’re interested in doing some press on the show, hit me up!

FOR IMMEDIATE RELEASE

Contact: James Carter | info@onemuse.com | 646.279.6886

NY_HEARTS: PARK SLOPE
FEATURING CARLO ALBAN

APRIL 19 – MAY 12

MULTIPLE LOCATIONS IN PARK SLOPE BROOKLYN
INCLUDING BABELAND, DELUXE COFFEE & BAR TOTO

Following up the first of his neighborhood experiences, writer and experience designer James Carter heads to Park Slope, Brooklyn for part two of NY_Hearts. Part walking tour, part love story, NY_Hearts offers people a new way to discover NYC by stepping into the characters’ shoes. Set in four different NYC neighborhoods, participants enjoy drinks and other surprises from local businesses, which are featured in an audio story shared over mobile devices. Other bits of the story include character websites, online character vlogs, original music and visual art.

Carlo Albán plays the role of Sal, a struggling musician who meets the love of his life, Madelyn. Together, amidst the brownstones of Park Slope, they make music and find more than just a songwriting partner.

“I can’t wait to share the second part of this four part love story,” said creator and producer James Carter. “Part two brings the tale of Sal to a close and introduces a new chapter in this series. Plus, there are several great local Park Slope restaurants and merchants appearing in this story.”

Featuring six different locations in the Park Slope, Brooklyn including three small businesses, NY_Hearts: Park Slope integrates goods and services featured in the tale. Participating partners include Babeland, DeLuxe, and Bar Toto. Conceived as a fun way to discover the New York neighborhoods, the ticket includes coffee, drinks and a surprise toy.

NY_Hearts: Park Slope
April 19 – May 12
Purchase tickets at
BrownPaperTickets.com
For details about the show or to listen to part one, visit
www.NY-Hearts.com

300 dpi hi res photo for download:20130424-123829.jpg

Carlo Albán has been acting in theater, film and television for over twenty years. He has appeared on television shows ranging from Sesame Street to Prison Break, and in films such as Whip It, Margaret and 21 Grams. As a writer, he developed his solo show Intríngulis, dealing with his experiences growing up as an undocumented immigrant, with Labyrinth Theater Company. Intríngulis received its world premiere in November 2010 in Los Angeles, in conjunction with Labyrinth and the Elephant Theater. Carlo is a member of Labyrinth Theater Company and a recipient of New Dramatists’ Charles Bowden Award.

One Muse Presents is a presenting and producing company of James Carter a playwright and experience designer. He uses transmedia to tell rich and exciting stories. Transmedia describes one story told over multiple digital and physical platforms. His previous transmedia play, Feeder: A Love Story, was presented by terraNOVA Collective at HERE. More about One Muse Presents and James Carter at www.onemuse.com

# # # #

www.NY-Hearts.com

reach out and touch someone

This feature first appeared on Culturadar, an arts listings website for New York City. You can read the original post here.

A woman appears on a computer screen and smokes a cigarette in a tiny London flat. She coyly asks if you’ve ever followed a stranger to a hotel room. In Australia, a bouncy blonde wearing what looks like a Teenage Mutant Ninja Turtle costume pops up on a laptop, insisting she met you hundreds of years ago. Together, you have a plan to save the world. A third woman – a Romanian – shares a sad tale about her boyfriend, photographs and donuts.

This isn’t a private adult video chat you discover after accidentally clicking a link in a spam email. This is theater.  Long Distance Affair, produced by PopUp Theatrics, takes the audience on a journey around the world. And you don’t even have to get on an airplane.

Creators and directors Tamilla Woodard and Ana Margineanu create intimate theatrical experiences for one person. Digital theater for one. Some of the performances are interactive, requiring audience members to engage with the character. Others are passive, offering a more traditional theater monologue. Each piece is more unpredictable than the previous.

With Long Distance Affair, Ms. Margineanu and Ms. Woodard partnered a director, a playwright and an actor to create eight minute bits of theater performed live from the actor’s own home. The audience views these performances via Skype from New York City’s The Gershwin Hotel. Here’s the catch (as if there wasn’t enough of one already): None of the creators live in the same country as their collaborators. In two weeks, they write, rehearse and perform the short plays. All over Skype.

PopUpBanner“In Romania, the director is considered a god,” explained Ms. Margineanu. “In America, the playwright is god. In Russia, the actor is god. You can imagine what happens when three gods try to work together.”

Not only is it an experiment in form and process. It’s a test of endurance. Actors must perform the same eight minute piece up to 30 times in one evening – sometimes at 3:00am, if they live seven hours ahead of Eastern Standard Time.

PopUp Theatricals is devoted to unpacking the creator’s relationship with the audience. With their other major production, Hotel Project, PopUp again assembled international creative teams. In another exclusive performance, a lone audience member becomes a fly on the wall while a scene plays out around her or him.

Long Distance Affair runs through February 28, and tickets are limited due to the intimate nature of the event. Because of the staggered schedules and time differences of actor locations, audiences can attend multiple nights and might see different plays. Don’t think this is an entirely digital experience. There are analog elements that allow audience members to connect with the characters, too. Who knows? You might even receive a present from a new friend in another part of the world.

_____________________

LONG DISTANCE AFFAIR
THE GERSHWIN HOTEL
7 east 27th street, NYC (next to the Museum of Sex)
Tickets ONLY $25
Available at ovationtix. com or by calling 866-811-4111

beyond the surface of things: an interview with lyle kessler and david fofi

This interview originally appeared on Culturadar, an arts listings website for New York City. You can read the original post here.

Entering Rattlestick Playwrights Theater on Waverly Place, I blinked my watery eyes as my face thawed from the blistering cold blanketing the city. I asked for Lyle Kessler and David Fofi, the playwright and director, respectively, of Collision, a new Off-Broadway play being produced by The Amoralists, a downtown company known for raw, in-your-face productions. Neither gentleman had arrived, so I stood at the back of the theater and watched the cast of Collision joke with each other on stage as they relaxed prior to their final preview performance.

After a few minutes, Mr. Kessler entered the theater and immediately saw me. He stretched a sweet smile between longish locks of silver hair. His gravelly voice inquired, “Are you James?”

He reminded me of, Harold, a character from his famous play, Orphans: a smart, old dog with some good lines and a few tricks up his sleeve. I confirmed my identity, and he wondered where “Fofi” was. Mr. Kessler looked at his watch and realized we were both early, so he approached the edge of the stage where the cast joyfully greeted him, like a favorite uncle. It’s clear they like having him around. He’s a likable man, as I soon discovered.

David Fofi arrived right on time; his stocky frame stuffed into a bundle of winter wears. Mr. Kessler joked about it being colder than Los Angeles, where Mr. Fofi resides and is artistic director of The Elephant Theatre Company, also known for hyper-real productions, including L.A. premieres of Stephen Adly Guirgis’ plays.

We settled into the two back rows of the Rattlestick’s house, and the actors instinctually vacated the stage, only to return intermittently to warm up for the evening’s performance. I saw Collision the day before, and I was eager to discuss the play’s development and its themes, including family, violence in America, love and hate.

JAMES CARTER: Orphans is receiving its Broadway debut in March. What’s the difference between mounting a 30 year old play on the Great White Way and a new play with a company like the Amoralists?

LYLE KESSLER: This is very exciting because it’s a new play. We’re on a journey, an adventure in discovering it. I mean, Orphans has been discovered and rediscovered, and been around for a while. Certainly, it’s wonderful it’s being done on Broadway. For years they were attempting to do it. Finally, I’m fortunate Alec Baldwin is doing it.

This is a play that I wrote a few years ago…the first draft of it…and I was sort of was rewriting and developing sort of privately because I didn’t have any productions of it. I had a relationship with Dave Fofi at The Elephant because I lived out there for many years…my wife and me. He directed a play of mine called Robbers, and they called me and said they were going to do it. And, then I began going to the Elephant Theater, which is really kind of a cutting edge theater in L.A. It’s terrific. It’s like the Amoralists or Steppenwolf or Labyrinth. So, I would go to see all his plays…all of Steve Guirgis’ L.A. premiers.

So, we had a relationship, Dave and I, and so that when Collision was going to be done…David Van Asalt was going to do it…Terry Kenney connected to it for quite a while, and then he got offered a Broadway play of Neil LaBute’s, you know. Then David gave me a list of directors that may or may not be possible to come in…and many of these people were all booked up and I wasn’t crazy about some of the people on the list, and I thought to myself, “Oh, shit.” You know? And then I thought, “Why don’t I call Fofi up? I mean, I know he’s got this fuckin’ theater, you know, in L.A….

Mr. Fofi laughs.

…and he’s probably booked for the whole year.” And it turns out that they had taken a little a…a…

DAVID FOFI: Hiatus.

LK: Hiatus. And they were going to start in February, March, and he said, “Hey, I’m available. Send me the play!” So I sent him the play and this is how it happened. He read it, and flew in…without much preparation.

They both laugh

DF: That’s the best way to do it.

JC: Down and dirty?

DF: Not too much time to over-think everything.

JC: You’re a writer, too, right? Or, you have written?

DF: I’m primarily a director, but I do work with a kind of…I guess I would say…most of the time I seem to be working with new scripts. I don’t write scripts myself, but I’ve a lot of experience working with writers in development.

JC: And you like working on new plays?

DF: Yeah, that’s what I wanted to do, you know, when I really got started working on theater in Los Angeles downtown after school back in ’95…’96. I kind of got into theater late, as some people would say…in terms of it wasn’t something I did in high school. So, when I did get involved it was actually post military.

JC: You were in the Navy, right?

DF: Yes, I was in the Navy. And I was really attracted to this contemporary new stuff. And though I appreciate…have an appreciation for classics and all of the different kinds of theater people do or revive, my company was started primarily as a new theater company.

DF: That’s part of the process for me is just telling stories that reflect the completely complex and insane world that we live in. You know? So many topics…so many things that touch our American lives or abroad. We like to do stuff…like Lyle’s stuff, too…that’s very kind of visceral…very down to earth. Not that everything has a realism, but it’s definitely something that approaches people on a level of this is something that they either relate with. Or, it is part of our fabric and it is something you should be aware of. Whether it’s something that has comedy or tragedy or both…a little bit of both, that’s what we’re attracted to.

JC: There are some great performances in Collision. Nick Lawson and muMs were especially beautiful. How have the actors influenced the development of the play?

DF: They had probably a series of readings over the past year…or something like that…with Terry or with maybe various actors in and out. But, I think that once we got started, Lyle was really willing to and wanted to open it up and really mine it for everything he could kind of find in there. Of course, anytime you get have opportunity to use the actors…I mean, just to have human beings to hear how things sound, how they would feel about it…especially with the youth involved. Because I’m older. I’m an old guy.

Laugher.

DF: I always think it’s good for Lyle to hear that stuff. Obviously, he’s the writer. Anything I can do to facilitate not only hearing different things…the opportunity to look at it from different angles, hear different ways…hear how it comes out of actor’s mouths…and also just from a generational stand point of what type of feelings they may have on it.

In the amount of time that we had, it was definitely kind of a workshop/rehearsal process that was pretty impacting. A lot of work got done.

LK: My plays are allegories. Orphans is a parable, really, though the emotions are very true. You know, I try to find a certain basic truth by not going into a realism kind of thing…although everything is real in terms of intense emotions. But, in this piece, which is much different than most of the plays I’ve written because of the…it’s like a fable…it’s like an old, Medieval morality play with extremes of behavior. The play has gaps in it because I didn’t want to write it naturalistically. And, to try to mine the truth I was trying to find in it, it had to move in certain ways and things would happen and would change.

So, Dave’s involvement has been essential to the links of each of the scenes so the audience can follow to a degree and go with the journey. Dave was bringing in certain kinds of reality issues that needed to be put into the play, you know…and the play needed. As we said, this was like a brief…this would be way out of town now…in Baltimore…we’d just be developing the piece. It’s like a pressure cooker here doing it so intensely. Trying to discover with the set and the music and everything…so, I’m very happy with the production Dave’s done.

JC: Both Collision and Orphans have similar themes – especially that of family and redemption. What does family mean to you?

Mr. Kessler laughs.

LK: Well, like my character [Grange] says, “I’d never put them on the wall. I’d have nightmares.”

We all laugh.

JC: It hits close to home.

LK: You know, I love the fact that Fofi comes from a military background. His father was a lifetime career…his brothers were all career. This great family. We all come from different families. I use a lot of extreme emotions with my family.

Family, you know, I guess there is…I never try to connect the two of them as themes, but I guess the first one is…in a way…a positive family. Orphans becomes a family. In a way there’s a redemption there. He brings the two brothers together and they live their life.

This one, is a different journey. It’s probably the reverse of it. But it’s a family. The people — in both aspects — need family. I think this is what’s happening in America right now with the families…the macabre families of violence and needs and lost people…are looking for something and not getting it and striking out.

I never intended it to be a play about guns. It just accidentally happened I was writing a play about these characters and it turned into this family that he [Grange] brings a family and exerts his power. It’s open to interpretation whether he comes into the room and wants to do that from the beginning. Or, as he starts to observe his power it starts to see more accumulates and ends up where it’s ended. I love the fact that there’s laugher, and then suddenly the audience doesn’t realize…it turns on a dime, really. “What are we laughing at?” It’s a black comedy, but it’s extreme emotions. So…we’ll see what happens.

DF: Family to me has always been very important. Four boys in my family. Military. Different than a lot of people I know. Like I said, my family’s very strong, male, you know, kind of ideals. But, you know, I think we had a kind of intense and at the same time loyalty and a lot of looking out for each other.

I think the thing here when I approached at the top was human beings or people have an inherent need for that. Whether it’s an actual biological family or the family that you choose. The family that you fall into. Sometimes you don’t choose it, you just find yourself involved. Whether it’s a gang…whether it’s a theater company…a musical group. Whatever your cabal or click that you happen to find. We’d all like to think that people are all just so secure and strong and sound by themselves. But people like to be part of something. And to me that’s an extension of family.

I think, when people don’t have that…and whether it’s even good or bad…I sometimes think apathy is even worse than sometimes coming from a rough family. Rough father…or rough family…at least there’s an impact there. When there’s a vacuum, something’s gonna fill it. And, I think in some of the young people, there’s a vacuum out there today. It can be filled in various forms. Whether it’s media, or whether it’s other people…and, unfortunately, they become very susceptible to with going with the group. Until you find yourself face to face with, “What are we doing here?”

This [Collision] is an extreme version. Obviously, it’s very extreme. From here to here. But, I can name a myriad of instances where people find themselves part of a group and then find themselves face to face with the decision, “Do I even believe this group is doing?” And it doesn’t necessarily mean something this intense.

I think people are always searching for that.

JC: You’re tackling very controversial and current issues, including atheism and violence. Did the Newtown shootings influence the development of the play?

LK: When I wrote the play, I had these posters that were going to be put up. And one of them was Heath Ledger as the Joker. I didn’t realize. We had it there and took it down. Somehow, in my…I don’t know how I intuited this character would be drawn to this kind of violence. And then, this kid that did that in the movie theater had the same thing.

I wasn’t doing it terms of controversy. Hopefully, it’s about what is happening now. I always intended to try to discover what the nature of… Fascinated by all the books about Hitler to try and identify at what point did he become a crazed racist and a psychopath. And then you read this thing that he was a poetic soul in the beginning. His buddy…I have a book that that they went on the mountain, and they talked about music…and Hitler had a “yearning disposition.” The guy became the worst mass killer in history.

And nobody could identity where that is. Nobody could identify what the kids at Columbine…why they would want to commit suicide…why they would want to kill people.

I don’t explain it in the play, as you know. To go naturalistically, and say, “He did this because of that,” is just a lie. It’s an assumption that I don’t…I’m trying to go for bigger fish. I’m trying to attempt to leave it to the audience to understand that these people…I’m trying to make them human. That hopefully they’re not so far from us. And maybe to disturb that way. They become this family, they need each other, and they’re manipulated. And they need each other. It happens. I don’t try to show the naturalism of it.

DF: The news…I heard about it in this theater from the stage manager, who was online. Obviously, it affected me in a strong way. And it wasn’t something we wanted to go, “Okay, we’re gonna rewrite things.” But I think it affected me in terms of, “Okay, what are we doing?” I think going into it I took it from the level of, “I’m directing a play…is it a dark comedy? How far do we want to go with it? Are we going from this parable…maybe this graphic novel kind of feeling in my head to…”

You know there are particulars of just staging it and not thinking about them. I don’t ever go into something thinking about repercussions. You know? I don’t choose that kind of theater. If I was worried about it, I wouldn’t do it.

I remember this [Newtown] happened on a Thursday or Friday. That weekend I was kind of going through something. I needed something to be really passionate about this. And in the midst of that initial, kind of, “Oh, shit. This is one of the most horrific things I’ve ever heard, and here we are doing this play. How can we continue to do this?”

For me, it was really digging down and saying this is why I decided to do theater. It’s not to make everybody happy all the time. It was to tackle things. Issues. That are happening. Not to be a shock artist. Just to take on topics that need to be discussed. For me, the passion of it became maybe more clear. Obviously, I just wanted to hold it to a lot more reverence and respect to the play and to the characters…to the process. That this wasn’t something to be done…not that it was ever lightly…but it was even more paramount that this was important. To basically go, “This has become a part of the fabric of our society that we’ve chosen to ignore a lot of.”

LK: These people [the characters in Collision] are nihilists against existence, really. I don’t know if they’re atheists. I think they want to kill off God. I mean, their rage…they need the gods because they’re so enraged at existence and whatever existence did to them. Whatever failings… And I have a feeling that a lot of these killings and a lot of these people…that it goes beyond revenging their families or things that happened… I think there is a feeling in a sense like a baby striking out against everything and everybody. That’s what Grange says to provoke them. He asks them, “What do you hate?”

They see themselves as revolutionary nihilists against existence. Whatever that entails.

JC: Today is Martin Luther King Day, and I happened to come across this before I came over here to see you guys. He said:“The question is not whether we will be extremists, but what kind of extremists we will be. Will we be extremists for hate or love?”

I was already going to ask you this question: What do you hate?

Laughter all around.

DF: Extremists!

More laughter.

JC: On the other hand…I also want to know: what do you love?

DF: I love a lot of things. I love my family. I love freedom. I love honesty. I love good people. I love generous people. I love grace. I love forgiveness. I love creativity. I love loyalty. You know, I love…a lot of things.

What do I hate? Ignorance. And not the kind of ignorance that can’t be helped. The kind of ignorance where…you should know better. Or, you just choose not to. Extremists just refuse to be open-minded to anything.

Obviously, I hate murderers, killers, rapists. That goes kind of without saying. But on a bigger level, I hate the idea that we, right now – at this time in America – seem to focus on the most sensationally unimportant things. You know? News stories that just dominate the airwaves that are so inconsequential to anybody’s lives. Some celebrity lied about something. Somebody said a politically incorrect term on the radio. God forbid! We sit there and argue about that while, you know, stepping over some human laying in their own pee to spit on someone wearing fur. That’s the mentality right now. Social activism. It just seems to be a fashionable way of thought right now. Rolling with that, instead of really…really looking at what’s around us.

Millions and millions of dollars are wasted arguing about something that half of that money could have probably had a solution for. I don’t know what the answer is to that. I probably become more disgusted by our political process and our elected leaders representing their party and not this country.

JC: (to LK) What do you love?

LK: You know, I love the theater because it encompasses everything that Dave was talking about…family, love…I mean…coming together. It’s what brought me back to New York, really, from film, which doesn’t have the same feeling. Theater is amazing because it brings up family and how people deal in family…and how you have to resolve issues. And, also, you’re creating something greater than yourself. It’s something to live for, and it’s why we’re here. Not just the everyday things…eating, sleeping and making a living.

And what do I hate?

I hate the idea that people take things at face value and don’t see beyond the surface. They jump to conclusions. I hate that people don’t think for themselves. If people thought for themselves, they wouldn’t be able to be controlled by a situation like this. Or, by Hitler…or, by Stalin. They would think for themselves.

As she [Doe] says: “Stand up and fight,” she tells the professor. But, he says, “Well, I can’t because my wife would destroy me.”

So, I think, look for people who can see the world and make decisions based on what they’re looking at rather than what is usually the case. It’s all a knee jerk reaction to the surface of things. I hate the surface of things because it’s untrue.

JC: Well, thank both very much for hanging out today. It may not be exactly what you expected. I don’t know what you expected.

Everyone laughs.

But I appreciated it. It’s fun to talk about deeper stuff, I think, than the surface of things in life.  

_____________

Collision runs through February 17 at Rattlestick Playwrights Theater
224 Waverly Place, between Perry and West 11th Streets
(866) 811-4111; collisiontheplay.com

PHOTO CREDITS
Middle image (L-R): Craig ‘muMs’ Grant as Renel, James Kautz as Grange and Anna Stromberg as Doe. Photo by Russ Rowland

Bottom image (L-R): James Kautz as Grange, Michael Cullen as Professor Denton, Nick Lawson as Bromley, and Anna Stromberg as Doe. Photo by Russ Rowland.

authentic listening, part 2: the rise of geek theater (and death of the theater geek) – an origin story

This is the second of a three part series on authentic listening, theater companies who do it, and how empathy can change the way we interact with our audience and other artists. You can read part one here.

Theater people frequently lament lagging box office numbers and an aging audience that only supports the largest institutions. There’s talk that we must do something drastic to sustain our future. Lately, I’ve been thinking a lot about audience. Who are they and why are they waning? The solution to salvation may not be as drastic as some think.Ten years ago, Vampire Cowboys figured out the formula. A self-proclaimed “Geek Theater” company lead by playwright Qui Nguyen and director Robert Ross Parker, VC did two things. They followed their hearts, and they listened to their audience. Before VC, over-the-top, camp antics like cross dressing, wacky puppetry and goofy pop-culture references were relegated to cabarets and drag clubs. Certainly, theaters from the 1990’s like Collective Unconscious, Surf Reality and Todo Con Nada paved the way for VC to explore fringe theatrical devices. But, VC didn’t just create avant-garde passion projects for tiny downtown venues, nor did they try to fit their square-peg-style into a round theater community’s fashion. They aimed to cultivate a vast audience over the entertainment industry at large.

Vampire Cowboys was the first theater company to have an official sponsorship with ComicCon. For several years, these Geek Theater makers have manned a booth at the New York arm of the convention, offering live fight performances from their productions. Obviously, the increase in popularity of ComicCon paralleling VC’s inception is fortuitous, but the important point is they seized this opportunity and grew to cultivate loyal fans, as well as becoming critical favorites.

Another fantastic (now retired) program that VC offered was The Saturday Night Saloon. Again, building on the downtown theater models of the 90’s, VC created a monthly-serialized theater event that brought together some of the best up-and-coming playwrights, like Crystal Skillman and Mac Rogers. It also offered a regular home for actors and fans to get to know each other in an intimate setting. By involving these actors and playwrights, they expanded their talent pool and encouraged those artists’ inner geeks.

Vampire Cowboys inspired a theater movement that follows its heart and listens to the spirit of its audience. It effectively took the stereotype of the theater geek and turned it on its ear. Suddenly, it was hip to be square. More companies across New York City followed suit. Now, there are groups in Chicago and Los Angeles embracing the aesthetic. VC heralded the death of the theater geek and made way for a new hero: The Geek Theater Artist

Last season, Mac Roger’s theater company, Gideon Productions, produced his Honeycomb Trilogy – Advance Man, Blast Radius and Sovereign. It is an epic, science fiction tale about an alien invasion on Earth, the resistance and their rebuilding. The trilogy was ambitious, and ten years ago, it might have been a recipe for disaster. But Gideon learned from VC, skirted traditional theater press, and reached out to the science fiction community. They received accolades from tor.com and io9.com, which filled their houses with fellow sci-fi geeks. The productions’ success attracted the New York Times, which gave the trilogy’s final installation a rave. They also joined VC at ComicCon this fall, presenting Kill Shakespeare: The Live Stage Reading, based on the successful IDW Publishing comic book series.

Poster from Sovereign, the third part of Mac Roger’s Honeycomb Trilogy

Also last season, Flux Theatre Ensemble teamed up with Gideon Productions, forming an alliance with Boomerang Theater Company called BFG Collective. The three companies took over The Secret Theatre in Long Island City for six months, to disperse production costs. Flux produced August Schulenburg’s Deinde, a science fiction play about the rise of the singularity. Tomorrow, they open Adam Szymkowicz’s superhero  noir comedy, Hearts Like Fists.

Hearts Like Fist cast, photo by Isaiah Tanenbaum

Next week, terraNOVA Collective, where I served as associate artistic director for eight years, also opens a comic-inspired play, Robert Askins’ P.S. Jones and the Frozen City. I saw a workshop of the play earlier this year. It’s filled with wild puppets and fabulous costumes in a far out dystopian future. It’s gonna be loads of fun.

Illustrations by Peter Shevenell, Design by Christy Briggs

Finally, Vampire Cowboys returns for their 10th anniversary season. For the first time, the main stage play won’t be written by its co-artistic director and resident playwright, Qui Nguyen. In March 2013, they’ll mount the appropriately titled Geek! by Saturday Night Saloon alum, Crystal Skillman. I also enjoyed a reading of this play earlier in the year, and it’s full of stage fights and geeky girl power.

It may come as no surprise that all of these theater companies have dipped toes or dove into the deep end of transmedia storytelling. Vampire Cowboys has a long history of creating online videos that tie into their shows. Flux Theatre Ensemble and Gideon Productions have used video blogs, news conferences, and pamphlets. And, terraNOVA Collective used video, written blogs, and Twitter for my play, Feeder: A Love Story.

Is the theater market becoming overrun with Geek Theater?

Can it sustain the influx of zombies, super heroes and sci-fi dystopian futures?

Short answers: No and yes.

There are only a handful of groups creating this kind of theater in a massive market, and there should be room for everyone to play in the same sandbox. However, it only works if they remember to stay true their hearts and listen to their audiences. When creators authentically listen, they lay the foundation for a long conversation with a dedicated and engaged audience. It can’t just be about the next box office transaction. It must be about cultivating a sincere relationship. If large institutions are going to thrive in an ever-changing digital landscape, these are the values they, too, must embrace.

Tomorrow, I will conclude this series featuring another panel from the Futures of Entertainment 6, focusing on empathy and listening.

You can read part three here.

authentic listening, part 1: breaking the online/offline binary barrier

This is the first of a three part series on authentic listening, theater companies who do it, and how empathy can change the way we interact with our audience and other artists.

Before the Thanksgiving holiday, I had the opportunity to attend Digital Hollywood, a two day conference where executives and experts at entertainment companies discuss the state of digital entertainment and marketing. I only attended the first day, but my experience was extreme. The panels either focused on large corporations, like Barnes and Nobel, sharing over-arching strategies to “extend their brands,” or they offered small businesses speaking intimately about innovation with the audience.

One of the best panels of the day was The New Fandom: Building and Nurturing Communities. Its moderator, Steve Bradbury (@stevbrad), Chief Revenue Officer of Zazoom, took a refreshing approach to a well worn form. Instead of asking a prepared set of questions agreed upon by the panel, he dropped a bunch of statements into Power Point and asked panelists to give the number for a random statement about the industry. Steve then revealed a statement, like, “Brands are becoming more challenged to control their messaging vs. the will of their online community. Agree/Disagree?” Then, the panelists would chime in and expound upon their agreements or disagreements with each statement.

I live tweeted the event, and as these back channels do, an exchange occurred with another attendee, Kara Lea Rota (@karalearota), Director of cookstr.com. Though Kara was in a different room with another panel, she commented on one of the many statements offered by our moderator:

Kara’s points stuck with me, and I’ve increasingly been pondering this offline/online binary conundrum. The language we use to talk about our experiences is important, and frankly, it was the first time I’d considered that the offline/online binary might not be applicable to the common experience.

We know it. We feel it. We are already there, yet there’s still insistence on separation. There is no offline/online binary. There is only living. There are only gathering spaces. The mechanics of those spaces – whether Twitter or a tavern – are different, but separating the spaces as though they are different alienates. It is not IRL (In Real Life) or VR (Virtual Reality). It’s all just life.

One recurrent comment made throughout the day by several 40-something executives on Digital Hollywood panels was how they marvel at their children who play on iPads starting as young as age two. They wonder how this behavior affects their children’s impressionable minds. Ironically, this binary offline/online contextualizing keeps them from seeing something more intimate than their children. They don’t see how they, themselves, relate to the population at large.

The weekend before Digital Hollywood, another conference, Futures of Entertainment 6 at the Comparative Media Studies Program at MIT, took place. I wasn’t able to attend, but the conference recently uploaded videos of the panels.

One that struck me was the introduction to the second day of the conference with Mike Monello (@mikemonello), Partner and CCO of Campfire, and Xiaochang Li (@xiaochang), a cultural theorist and researcher. It’s about 20 minutes, and I encourage you to watch it for context, but in a nutshell, they encourage us to look at whatever the audience encounters and approach story creation like an architect.

WATCH THE VIDEO HERE:

MIT TechTV – FoE6 Day 2 Opening Remarks – Xiaochang Li and Mike Monello
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Mike compares the current culture to a Greek theater: “It’s designed so the audience can see each other as well as the stage.” He shared an architectural urban legend in which an architect of a college campus refused to create a design with sidewalks. He just planted grass, and wherever the students walked and wore a path, that’s where he made the sidewalks.

Part of this architecture is digital. Part is in-person, face to face interactions. But, to separate the two as not intertwined creates an architecture that doesn’t listen to actions of the audience.

At the end of their talk, Xiaochang offers a humble provocation:

“We can start to ask how we think about these models of engagement if we just…Let’s try and just throw out the individual – alone or in aggregate – as our sort of our atomic unit…and if we sort of think bigger and smaller…so at the scale of the collective, at the scale of the contextual, or even down to the granularity of the acts and the gesture. And sort of think about what sort of opportunities and challenges in analysis and implementation does this new framework give us?”

It’s a dense charge, but basically, they encourage us to listen to the audience, which is a challenge for many art makers, especially in the theater.

Tomorrow, I continue this three part series on authentic listening, sharing how theater companies like Vampire Cowboys, Gideon Productions, terraNOVA Collective and Flux Theatre Ensemble embrace their inner geeks to become the heroes the theater industry desperately needs.

You can read part two here.